Saturday, June 15, 2013

Captain America: Winter Soldier Suit

Is Captain America Giving Up his American Colors?

Captain America may be starting off Marvel’s Phase 2 with a drastic makeover in the form of a new suit.  Upon first sight, it’s clearly predominantly blue and white, and there isn't a hint of red or anything American about it. It seems like patriotism has given way to a stealthier look, and without the shield, he might be mistaken for a daredevil or stuntman from some other country.

Saturday, June 8, 2013

Do Movie Pre-Orders Hurt The Box Office?

Movies Available to Pre-Order alongside Initial Premiere

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A recent phenomenon that has plagued the entertainment industry is movie pre-ordering. Most of the time, movies are available to pre-order as soon as it hits the box office, often coinciding with the premiere release. It happened with G.I. Joe: retaliation and Star Trek into Darkness. In my opinion, this has to hurt the box office.

Saturday, June 1, 2013

Man of Steel's Marketing Problem

Have 4 Trailers and 9 TV Spots Ruined the Man of Steel for Audiences? 


Have we already seen the Man of Steel movie? So far, we’ve had 4 trailers, and countless TV spots that seem to give away almost the entire plot. Check out the comments on any social network’s posts and the general consensus is that piecing together the trailers and the TV spots gives the movie in its entirety. Of course, this is exaggeration but has Zack Snyder along with his creative team given away too much?